Once upon a time in Mumbai, a young filmmaker named Raman needed to find a way to distribute his film beyond the traditional means. He turned to Shemaroo, a leading Indian content provider, for their expertise. The company suggested using blockchain technology to ensure that the film would remain secure and accessible to the right people. Raman was intrigued by the idea and asked Shemaroo to help him make it a reality.
That conversation sparked a fruitful partnership between Shemaroo and Near Foundation, a leading Web3.0 infrastructure provider. By joining forces, the two companies aim to revolutionize the media industry by integrating blockchain with traditional content distribution methods.
Real-life examples of Web3.0 infrastructure in media
The partnership between Shemaroo and Near Foundation is not the first of its kind. In fact, other companies have already started exploring the potential of Web3.0 infrastructure in media.
- Blockchain gaming: Gaming is an industry that has seen significant growth with the help of blockchain technology. The use of blockchain has enabled gamers to become true owners of the assets they acquire within the games.
- Blockchain movies: Filmio and HoloFilm produced a movie called 'The Lucky Man' using blockchain technology.
- Blockchain in journalism: The Civil Media company is exploring how blockchain can help in creating a decentralized news network.
The power of the partnership
By combining their expertise, Shemaroo and Near Foundation hope to take Web3.0 infrastructure in media to the next level. They plan to create a platform that will allow content creators to securely distribute their content while ensuring that the right people have access to it. The platform is expected to leverage Near Protocol's scalable blockchain technology to enable faster and cheaper transactions.
The partnership is also expected to create a new revenue stream for content creators. By using blockchain technology, creators can monetize their content in new ways. For example, they can create NFTs or other digital assets that can be sold to their audience or traded with other creators.
Conclusion
- Web3.0 infrastructure is changing the media industry by bringing transparency and security to content distribution.
- Partnerships between traditional content providers and Web3.0 infrastructure providers are key to advancing the adoption of blockchain technology in the media industry.
- The partnership between Shemaroo and Near Foundation is a promising step towards creating a more decentralized and equitable system for content distribution.
Akash Mittal Tech Article
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